TLDR: Our top pick for best landing page builder software is Leadpages. It is a powerful landing page builder that helps create high-converting landing pages and drive sales for businesses.
Are you looking for a simple landing page creator for your business?
If yes, then we have prepared this guide exclusively for you. Below, you can find our top 12 picks for the best landing page software, tools & services.
We have compared, ranked & reviewed the best landing page makers for generating beautiful landing pages.
Best Landing Page Builder Software (Compared, Ranked & Reviewed)
| Ranking | Landing Page Builder | Use Case (Best For) |
| #1 | Leadpages | Affordable & Value For Money Landing Page Builder For Small Businesses |
| #2 | Unbounce | Overall Best Landing Page Software For Generating High Converting Pages |
| #3 | Instapage | Feature-rich Landing Page Creator For Digital Marketing Campaigns |
| #4 | Ucraft | Best Free Landing Page Builder Software |
| #5 | Landingi | Quick & Easy Landing Page Builder For Non Programmers |
| #6 | Wishpond | Best Landing Page Tool For Beginner Marketers |
| #7 | Shortstack | Best Landing Page Service For Running Online Contests & Giveaways |
| #8 | GetResponse | Best Landing Page Maker For Email Newsletters & Webinar Registrations |
| #9 | Clickfunnels | Best Landing Page Creator For Building Sales Funnel |
| #10 | Hubspot | Best All-in-one Landing Page Generator With CRM For Inbound Marketing |
| #11 | Elementor | Free Landing Page Builder Software For WordPress Website |
| #12 | Divi | Best WordPress Landing Page Creator Plugin & Theme Platform |
In Depth Review Of Top 12 Landing Page Builders
#1 Leadpages – Affordable & Value For Money Landing Page Builder For Small Businesses | Pricing Starts From $37/Month
Leadpages helps small businesses easily build landing pages, pop-ups, sticky bars & other opt-in tools. Easily connect with your audience, collect leads & generate sales with Leadpages.
Leadpages Free Trial
Leadpages offers a 14-day free trial that gives you unlimited access to all the features to help build your business.
Leadpages Features
- Create unlimited landing pages for every device
- Generate unlimited lead and visitors with every paid plan
- Generate organic traffic using SEO friendly landing page templates
- Setup unlimited popups & alert bars to get more leads
- Improve UX with rapid page load speed
- Integrations with 40+ leading marketing tools
- Easily track & optimize the landing page conversion rate
Leadpages Pricing
Leadpages offers three pricing plans,
- Standard: $37/month or $27/month (paid annually)
- Pro: $79/month or $59/month (paid annually)
- Advanced: $321/month or $239/month (paid annually)
Verdict – Who is Leadpages best suited for?
Leadpages is the best landing page software for small & medium-sized businesses. It is the most effective & affordable platform to connect with your audience, collect leads & generate sales.
#2 Unbounce – Overall Best Landing Page Software For Generating High Converting Pages | Pricing Starts From $80/Month
Unbounce is a simple drag-and-drop landing page builder to get more leads, sales, and customers for your business.
Unbounce Free Trial
Unbounce offers a 14-day free trial that gives you access to all of the paid plan features.
Unbounce Features
- Personalize offer for every visitor
- Present relevant offers with popups & sticky bars to nudge more visitors to convert
- Build landing pages quickly without needing a developer
- 100+ landing page templates and 50+ popup & sticky bar templates
- Improve conversion rates with AI powered optimization
- Integration with various marketing automation & CRM tools
- Manage multiple clients, users, or campaigns from a single account
Unbounce Pricing
Unbounce offers four pricing plans,
- Launch: $80/month or $72/month (paid annually)
- Optimize: $120/month or $108/month (paid annually)
- Accelerate: $200/month or $180/month (paid annually)
- Scale: $300/month or $270/month (paid annually)
Verdict – Who is Unbounce best suited for?
Unbounce is the landing page software for agencies, eCommerce & SaaS companies who want to convert more website visitors into leads & sales.
#3 Instapage – Feature-Rich Landing Page Creator For Digital Marketing Campaigns | Pricing Starts From $199/Month
Instapage is a landing page platform designed to create, personalize & optimize post-click landing pages at scale and ultimately turn your ad clicks into conversions.
Instapage Free Trial
Instapage offers a 14-day free trial to help you evaluate the core features.
Instapage Features
- Create relevant, on-brand, mobile responsive landing pages
- Dynamically deliver right experience to the right audience
- Analyze performance using heat-maps & A/B testing tools
- Collaborate with team for review, approval & launch processes
- Accelerate your page speed with AMP
Instapage Pricing
Instapage offers a single business pricing plan for everyone. It costs $199/month or $149/month (if paid annually). This plan includes unlimited conversions, up to 30k monthly unique visitors, max of 30 landing pages with 5 team members for collaboration.
Verdict – Who is Instapage best suited for?
If you are looking for the best landing page software for your paid marketing campaigns, then Instapage is the tool you need.
#4 Ucraft – Best Free Landing Page Builder Software | Pricing Starts From $0/Month Or $10/Month
Create a professional website, blog, or online store with Ucraft website builder: 80+ templates, 24/7 customer support, free domain hosting, and more.
Ucraft Free Trial
Ucraft has a generous free plan which can be used to create a multi-page website with up to 15 pages. Ucraft also offers a 14-day free trial for all its paid plans.
Ucraft Features
- Support for multilingual & multi-regional website
- Free & secure hosting on Google cloud
- Build & customize online eCommerce store
- Connect your own custom domain
Ucraft Pricing
Ucraft offers four pricing plans,
- Free website: $0/month
- Pro website: $10/month (paid annually)
- Pro shop: $21/month (paid annually)
- Unlimited: $69/month (paid annually)
Verdict – Who is Ucraft best suited for?
If you are a small business owner or blogger looking for a free landing page builder with multiple features, then make sure to try Ucraft.
#5 Landingi – Quick & Easy Landing Page Builder For Non Programmers | Pricing Starts From $47/Month
Landingi is a user-friendly platform to create, launch and optimize landing pages, pop-ups, and funnels.
Landingi Free Trial
Landingi offers a 14-day free trial to test the platform before you decide to purchase. No credit card is required for the free trial.
Landingi Features
- 200+ landing page templates
- Load dynamic content & perform split testing
- Integrate with your favourite marketing service
- Offers a simple WordPress plugin
- Provides cloud hosting with SSL certificate
- Quick & reliable email, chat & phone customer support
Landingi Pricing
Landingi offers three pricing plans,
- Core: $47/month or $29/month (paid annually)
- Create: $89/month or $55/month (paid annually)
- Automate: $127/month or $79/month (paid annually)
Verdict – Who is Landingi best suited for?
If you are looking for simple & time-saving landing page software for your everyday marketing needs, then Landingi is highly recommended.
#6 Wishpond – Best Landing Page Tool For Beginner Marketers | Pricing Starts From $75/Month
Wishpond makes it easy for marketers to create landing pages and contests, track leads, send emails, and more.
Wishpond Free Trial
Wishpond offers a 14-day free trial for all the paid plans.
Wishpond Features
- Create beautiful, mobile-responsive landing pages
- Add customizable pop-ups, overlays & sidebar forms
- Run sweepstakes & other types of promo contests build your following
- Email drip campaigns & marketing automation to easily convert leads into sales
Wishpond Pricing
Wishpond offers three pricing plans,
- Starting out: $75/month or $49/month (paid annually)
- Everything you need: $149/month or $99/month (paid annually)
- Rapid growth: From $299/month or $199/month (paid annually)
Verdict – Who is Wishpond best suited for?
Try Wishpond, if you are looking for an all-in-one marketing automation platform to generate & nurture leads.
#7 Shortstack – Best Landing Page Service For Running Online Contests & Giveaways | Pricing Starts From $99/Month
Shortstack is a simple tool to create unique landing pages, run social contests, send emails and analyze results without doing any coding.
Shortstack Free Trial
Shortstack offers a free trial that has a limit of up to 20 entries & 100 views per 30 days.
Shortstack Features
- Run hashtag & retweet contests
- Unique coupon code & prize distribution
- Refer-a-friend & instant win contests
- Tiktok & IG reels contests
Shortstack Pricing
Shortstack offers three pricing plans,
- Business: $99/month or $79/month (paid annually)
- Agency: $199/month or $159/month (paid annually)
- Brand: $499/month or $399/month (paid annually)
Verdict – Who is Shortstack best suited for?
If you are someone who is looking for a landing page builder to run social contests & giveaways, then Shortstack is the right choice for you.
#8 GetResponse – Best Landing Page Maker For Email Newsletters & Webinar Registrations | Pricing Starts From $15/Month
GetResponse is a powerful, simplified tool to send emails, create landing pages & automate your marketing.
GetResponse Free Trial
GetResponse offers a 30-day free trial to evaluate any of their paid plans. No credit card is required for the free trial.
GetResponse Features
- High converting, mobile responsive templates
- Run A/B tests to find the best performing variant
- Add Facebook pixel & Google tag manager to retarget your website visitors
- Add popups, forms & countdown timers to your landing page
GetResponse Pricing
GetResponse offers four pricing plans,
- Basic: Starting from $15/month or $12.30/month (paid annually)
- Plus: Starting from $49/month or $40.18 (paid annually)
- Professional: Starting $99/month or $81.18/month (paid annually)
- Max: Get a quote
Note: The starting prices for each plan are mentioned for up to 1000 emails in the list.
Verdict – Who is GetResponse best suited for?
GetResponse is a great all-in-one marketing tool for entrepreneurs, marketers & large companies alike.
#9 ClickFunnels – Best Landing Page Creator For Building Sales Funnel | Pricing Starts From $97/Month
ClickFunnels is a powerful sales funnel creation software to convert your visitors into leads & customers.
ClickFunnels Free Trial
ClickFunnels offers a 14-day free trial to try out all the core features.
ClickFunnels Features
- Simple drag and drop website builder
- Build high converting sales funnels
- 1 click upsells using smart shopping carts
- Follow-up funnels for existing customers
ClickFunnels Pricing
ClickFunnels offers three pricing plans,
- ClickFunnels: $97/month
- ClickFunnels Platinum: $297/month
- Two Comma ClubX: $2,497/month
Verdict – Who is ClickFunnels best suited for?
If you are looking for a simple landing page builder with support for sales funnel creation, then make sure to try ClickFunnels.
#10 HubSpot – Best All-In-One Landing Page Generator With CRM For Inbound Marketing | Pricing Starts From $50/Month
HubSpot offers a free landing page builder to help quickly design & launch professional-looking landing pages.
HubSpot Free Trial
HubSpot offers a generous free plan with all the basic features of marketing, sales & support tools.
HubSpot Features
- Personalize content based on who’s viewing your website
- Build forms optimized for completion
- Perfect landing pages on all devices
HubSpot Pricing
HubSpot marketing software offers three pricing plans,
- Starter: $50/month or $45/month (paid annually)
- Professional: $890/month or $800/month (paid annually)
- Enterprise: $3,200/month
Verdict – Who is HubSpot best suited for?
If you are looking for an all-in-one tool for marketing, sales & support, then HubSpot is the perfect solution for your business.
#11 Elementor – Free Landing Page Builder Software For WordPress Website | Pricing Starts From $49/Year
Elementor is the most advanced landing page builder for WordPress. It comes with pre-built widgets & templates.
Elementor Free Trial
Elementor offers a basic free plan with a drag & drop builder for responsive editing and multiple basic widgets.
Elementor Features
- Drag & drop website builder
- Custom theme builder
- Attention grabbing popup builder
- Dynamic content & custom fields capabilities
Elementor Pricing
Elementor offers four pricing plans,
- Free: $0/year | Drag & drop editor with multiple basic widgets & templates
- Personal: $49/year – For 1 website
- Plus: $99/year – For 3 websites
- Expert: $199/year – For 1,000 websites
Verdict – Who is Elementor best suited for?
If you are a designer, developer, marketer, or entrepreneur looking for a simple WordPress landing page software plugin, then Elementor is a great choice.
#12 Divi – Best WordPress Landing Page Creator Plugin & Theme Platform | Pricing Starts From $89/Year
Divi is a powerful landing page builder plugin for WordPress websites.
Divi Free Trial
Divi doesn’t offer a free trial. However, it does provide a no-questions-asked refund to customers within 30 days of purchase.
Divi Features
- Save & manage your designs
- Inline text editing
- Custom CSS control
- Drag & drop builder
- Multi-select & bulk editing
Divi Pricing
Divi offers two pricing plans,
- Yearly access: $89/year – product updates & premium support for one year
- Lifetime access: $249 – one time fee for lifetime updates & premium support
Verdict – Who is Divi best suited for?
Divi is the best WordPress landing page creator for everyone from freelancers & agencies to website owners.
Best Free Landing Page Builder, Creator, Software, Tools & Services
Most of the top landing page builders do offer a generous free plan. The free plan in these landing page creators should be sufficient for small businesses who are just getting started with landing page software.
| Free Landing Page Builder | What’s included in the Free Plan? |
| Ucraft | Ucraft landing page builder has a free plan which allows you to create a multi-page website with up to 15 pages & connect it to Google Analytics. The best thing is that it allows you to connect to your custom domain even in the free plan. |
| Elementor | Elementor is the most popular landing page builder plugin for WordPress websites. It offers a free plan which provides access to a simple drag & drop editor which can also be used to create 100% mobile responsive landing pages. |
| Umso | Umso is a landing page software for startups that offer a free plan that can be used to build one website. It also offers free hosting at a *.Umso.com subdomain. |
| Google Sites | Google Sites is a free landing page creator offered by Google. It comes with some really impressive features. Also if you are someone who loves using other G-apps, then do check this out. You can also connect to a custom domain. |
| Carrd | Carrd is a simple no-code landing page builder which offers a free plan for building up to 3 pages with basic features on a carrd hosted subdomain |
| HubSpot | Hubspot is the best sales & marketing CRM software for startups. It offers free tools for creating landing pages along with other powerful marketing capabilities |
| Wix | Wix is a free website builder service. It offers a free plan which allows users to make a landing page for free with Wix branded subdomain. |
| Weebly | Weebly is another great website builder software similar to Wix. But it offers a free plan which can be used to build a free landing page on a Weebly domain. The free plan also comes with SEO & eCommerce features. |
| Mailchimp | Mailchimp is the most popular email marketing service which offers a very generous free plan for up to 2000 subscribers. You can generate landing pages for free using the Mailchimp branded domains. |
| MailerLite | Similar to Mailchimp, MailerLite also offers gre
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